![Por culpa de Pelé! Así fue la traición entre los 'hermanos' Puma y Adidas con El Rey de Brasil de por medio Por culpa de Pelé! Así fue la traición entre los 'hermanos' Puma y Adidas con El Rey de Brasil de por medio](https://www.diez.hn/binrepository/1200x675/0c0/0d0/none/3014757/LPKA/puma-adidas-2_3340879_20221229173108.jpg)
Por culpa de Pelé! Así fue la traición entre los 'hermanos' Puma y Adidas con El Rey de Brasil de por medio
![One of the Greatest Marketing Plays of All Time Was a Pair of Untied Pumas | by Danny Codella | Medium One of the Greatest Marketing Plays of All Time Was a Pair of Untied Pumas | by Danny Codella | Medium](https://miro.medium.com/max/698/1*oIJOpPo_pVPr4rJs4vJW4Q.jpeg)
One of the Greatest Marketing Plays of All Time Was a Pair of Untied Pumas | by Danny Codella | Medium
![Pele paid $120,000 to tie shoes at the World Cup, sparking a feud between Puma and Adidas - US Today News Pele paid $120,000 to tie shoes at the World Cup, sparking a feud between Puma and Adidas - US Today News](https://i0.wp.com/imagez.tmz.com/image/54/4by3/2022/12/26/54ad7af2409d4d06a605798afba89531_md.jpg?resize=708%2C531&ssl=1)
Pele paid $120,000 to tie shoes at the World Cup, sparking a feud between Puma and Adidas - US Today News
![Pele once got paid $120,000 to tie his shoelaces in the 1970 World Cup match against Peru | Sports News,The Indian Express Pele once got paid $120,000 to tie his shoelaces in the 1970 World Cup match against Peru | Sports News,The Indian Express](https://images.indianexpress.com/2022/12/Pele-shoelaces.jpg)
Pele once got paid $120,000 to tie his shoelaces in the 1970 World Cup match against Peru | Sports News,The Indian Express
![Puma broke the 'Pele Pact' and paid the Brazilian icon $120,000 to TIE HIS LACES | Daily Mail Online Puma broke the 'Pele Pact' and paid the Brazilian icon $120,000 to TIE HIS LACES | Daily Mail Online](https://i.dailymail.co.uk/1s/2022/12/30/11/66045513-0-image-a-50_1672399623973.jpg)
Puma broke the 'Pele Pact' and paid the Brazilian icon $120,000 to TIE HIS LACES | Daily Mail Online
![Por culpa de Pelé! Así fue la traición entre los 'hermanos' Puma y Adidas con El Rey de Brasil de por medio Por culpa de Pelé! Así fue la traición entre los 'hermanos' Puma y Adidas con El Rey de Brasil de por medio](https://www.diez.hn/binrepository/1200x675/1c46/1200d630/none/3014757/YWQS/puma-adidas-3_3340693_20221229173106.jpg)
Por culpa de Pelé! Así fue la traición entre los 'hermanos' Puma y Adidas con El Rey de Brasil de por medio
![Pele was paid huge $120,000 just to tie his laces at 1970 World Cup due to furious Adidas-Puma row | The Sun Pele was paid huge $120,000 just to tie his laces at 1970 World Cup due to furious Adidas-Puma row | The Sun](https://www.thesun.co.uk/wp-content/uploads/2022/12/f693db7d-72b6-4277-b920-60ff2157e62b.jpg?crop=0px%2C214px%2C2950px%2C1966px&resize=1620%2C1080)